PPWR and Flexible Packaging: Recyclability Targets by 2030

What requirements does the PPWR impose on flexible packaging? What measures do film manufacturers and converters need to initiate today in order to continue offering marketable packaging in 2030? These questions were addressed in the web seminar PPWR and Flexpack A: Recyclability by 2030 – What does this mean for film manufacturers and converters? presented by Daniel Wachtendorf from Innoform Testservice.

PPWR: More than just recycling

At the beginning, Daniel Wachtendorf provided an overview of the new European Packaging and Packaging Waste Regulation (PPWR). The regulation aims to reduce packaging waste, strengthen the circular economy, increase the recyclability of packaging, and expand the use of recyclates. At the same time, extended producer responsibility, labeling requirements, and documentation obligations are being significantly expanded.

In doing so, it became clear: the PPWR is not a static set of rules. In addition to the requirements that have already been adopted, further guidelines, FAQs, and implementing acts will be published in the coming years to clarify numerous detailed questions.

Recyclability becomes a market access criterion

One focus of the web seminar was on the requirements for packaging recyclability. From January 1, 2030, packaging with a recyclability rate of less than 70 percent may no longer be placed on the market. From 2038, this minimum requirement will even rise to 80 percent. Initially, the assessment will be carried out via Design for Recycling, with “Recycling at Scale” to be taken into account later on.

In practice, this means that packaging developers should scrutinize their material concepts today. Mono-material solutions, easily sortable packaging, and avoiding interfering components such as large-surface metallization or labels that are difficult to remove were highlighted as key success factors.

Recyclate quotas increase pressure to act

In addition to recyclability, the PPWR provides for mandatory minimum proportions of recyclate in plastic packaging. Depending on the type of packaging and field of application, different quotas will apply from 2030. This poses a major challenge for many film applications, especially for contact-sensitive packaging for food.

During the web seminar, it was explained that the availability of suitable recyclates and food law requirements remain key hurdles. At the same time, mechanical and chemical recycling processes are continuously evolving, so additional opportunities for using recyclates are expected in the future.

Labeling and declarations of conformity gain importance

Another topic block was dedicated to future labeling requirements. Harmonized pictograms, QR codes and additional information on material composition, disposal and reusability are planned. Labeling of certain substance groups will also become mandatory in the future.

Furthermore, manufacturers and producers must maintain extensive technical documentation and declarations of conformity. In addition to material specifications and test reports, proof of recyclability, recyclate content, minimization and reusability will also be required in the future.

Many practical questions

A lively discussion developed following the presentation. Participants were particularly interested in the definition of laminated and composite packaging, the future interpretation of recyclability assessment, the role of design and print images in producer/manufacturer responsibility as well as practical questions regarding labeling and QR codes.

It became clear that many detailed regulations are still under development. At the same time, there was consensus that companies should not wait for final guidelines, but must already address their packaging portfolios, material structures and documentation obligations today.

Conclusion

The PPWR will permanently transform the packaging industry in the coming years. For film manufacturers and converters, this means setting the course early for recyclable packaging solutions, higher recyclate contents and comprehensive proof of conformity. The web seminar impressively demonstrated that while the technical, regulatory and organizational challenges are great, they also offer significant opportunities for innovative and circular packaging concepts.

Anyone starting to analyze their packaging portfolio today and consistently taking Design-for-Recycling aspects into account gains valuable time for the upcoming requirements of 2030, 2035 and 2038.